Consumer Reports rates anti-wrinkle serums

Earlier this month, Consumer Reports released the findings of their recent anti-wrinkle serum tests. The verdict: that the products they evaluated fell short on their claims. Citing inconsistent results and only minor improvements to the wrinkles of their research subjects, the organization all but dismissed anti-aging products entirely. If readers caught only the headlines, they’d find themselves considerably misinformed about the efficacy of certain products available on the market today.

It’s difficult to argue with some of the points brought up in the report, which suggests that consumers focus on moisturizing and sun protection. However, Consumer Reports neglects to investigate the reason why the serums they tested failed: the products don’t necessarily address anti-aging holistically. It is a stretch to imply that anti-wrinkle serums don’t work; after all, Consumer Reports tested only nine well-known brands, none of which take a comprehensive approach by targeting all accepted causes of skin aging.

Scientific research in the area of gerontology has found that a number of factors contribute to skin aging, including inflammation, external adverse environmental factors, and the depletion of cellular components, such as collagen, elastin, and hyaluronic acid. Oxidative (free radical-induced) damage is often cited as a culprit, and products are loaded with antioxidants accordingly, despite their limited ability to produce results.

Scientists have now discovered the fundamental cause of skin aging: mitochondrial decay. For that reason, an effective anti-aging serum must include ingredients to address all causes of skin aging, but particularly mitochondrial decay. Fortunately for consumers, potent extracts from the schisandra berry have been proven to be effective in reversing age-related mitochondrial deterioration – so a real anti-wrinkle serum, one that lives up to its promises, does indeed exist.

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