Beauty buzzword: BB cream

Half a century ago, a German dermatologist concocted an ointment to treat skin that had undergone harsh cosmetic procedures. Dubbed a “blemish balm” or “BB cream”, the creation gained popularity in Asia, with Korean customers leading the way.

Now, BB creams are all the rage in North American, as major brands launch their own version of the multi-tasking hybrid that aims to bridge the gap between skincare and cosmetics.

It’s hard to believe that any product can replace all the steps in your skincare routine without compromising the effectiveness of each. But when we compare the claims made by BB creams with the proven benefits of the Glissandra Serum, it’s clear that Glissandra has been developing its own interpretation of a BB cream in the decades of research behind its potent Serum.

Glissandra Serum is powered by Glissandrin™, a patented suite of health-promoting compounds extracted from the Schisandra berry. This youth-preserving fruit has been the foundation of thousands of years of traditional Chinese medicine, and its potent extracts are now the subject of intensive study in Western medicine, as scientists search for a sustainable way to maintain the function of the body’s organs as we age.

Let’s take a look at how the Glissandra Serum, with Glissandrin at its core, stacks up against BB creams.

	BB Cream	Glissandra Serum
Smooth skin after cosmetic treatments	Originally created to treat skin after cosmetic treatments.	Health-promoting properties of its key ingredient encourage the repair of skin cells after significant trauma. Assists in suppressing inflammation and increasing the resistance of skin cells against adverse environmental factors, including light used in laser treatments.
Moisturize the skin	Contains commonly used ingredients to temporarily add moisture to the skin.	Helps inhibit the enzyme responsible for the depletion of collagen to promote skin’s supple, well-hydrated appearance. 100% of clinical trial participants reported finding Glissandra Serum to be moisturizing.
Protect from the sun	Includes SPF to protect the skin from sun damage.	Empowers skin cells to prevent damage from exposure to harmful solar radiation (UV rays). Enhances skin cell’s inherent antioxidant levels and helps to suppress the biological activities that contribute to photo-aging.
Primer	Creates surface for the application of additional layers of product.	Enhances skin health to create a smooth and supple canvas. Highly lipid-soluble formulation readily penetrates the skin by passive diffusion, a natural absorption process, to prime the skin for cosmetics.
Even skin tone and hide blemishes	Limited range of tinted formulations, which function as a light-coverage foundation and concealer by masking uneven skin tone.	Creates a healthy, even skin tone and reduces the appearance of blemishes and age spots. Minimizes the need for heavy concealers and foundations that can exacerbate existing skin conditions. Enhances mitochondrial function by helping to increase ATP production, promoting skin health, and iimproving cellular metabolism to treat blemishes at the cellular level.
Save time	Designed to minimize the time spent during one’s daily beauty routine.	Effectively replaces multiple steps in a skincare regimen. Fights mitochondrial decay by boosting the natural ability of skin cells to counter antioxidative damage, resulting in healthy, radiant skin.

Healthy, young-looking skin is now within reach; we simply need to shift the focus from covering skin to creating naturally beautiful skin at the cellular level; from fighting symptoms to addressing the root cause of skin issues, mitochondrial decay. Before jumping on the BB cream bandwagon, consider how you can achieve real, sustainable results from products that put skin health first.

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